We want to share with you the joy of celebrating 4 years since the beginning of Boomerang Partners’ journey. These are four years of relentless growth, innovation, and industry leadership. What began as a vision has evolved into a global powerhouse, and we’re thrilled to share the incredible journey we’ve built – together.
In just four years, we’ve expanded our portfolio to over 18 iGaming brands, operating across 40+ markets worldwide. Here’s how far we’ve come:
This isn’t just growth – it’s exponential momentum.
In summer 2025, we took a giant leap forward by partnering with AC Milan as their Official Regional Partner. This collaboration has been a game-changer:
Also, AC Milan Legends like Andrea Pirlo, Serginho, and Massimo Ambrosini have joined us at industry and our own events, reinforcing our presence in the sports vertical.
Learn more about our partnership with AC Milan here.
We didn’t just grow — we created a legacy. In 2024, we launched the Golden Boomerang Awards, an annual tournament for affiliate teams. By 2025, the second season had exploded:
In two years, the Golden Boomerang Awards have become a landmark event for the affiliate marketing industry. We are glad that with its help, we provide affiliates from all over the world with a platform to demonstrate expertise and receive well-deserved recognition.
This year, we’re raising the bar again with the Golden Boomerang League — a new tournament where the winner will qualify for the Golden Boomerang Awards 2026. We’ve also prepared additional prizes – a 2x AC Milan Experience, including flight, accommodation, and attendance at a home AC Milan match. In addition, all participants of the final draw can expect a surprise.
Registration for the Golden Boomerang League affiliate tournament has already started. If you are an active partner, you participate automatically. New partners must register on the tournament website. From September 1 to October 31, 2025, generate 20+ sports FTDs on sports brands from our portfolio to access the prize draw.
Join the Golden Boomerang League here.
Over the past four years, we’ve made our mark on the global stage by participating in over 20 major industry conferences, including standout events like iGB, SiGMA, and SBC. These gatherings aren’t just about visibility – they’re where we’ve built lasting partnerships, showcased our innovations, and connected with the brightest minds in iGaming. From creative booth experiences to exciting prize draws, we’ve turned every event into an opportunity to reinforce our position as a leader in affiliate marketing.
We are pleased that our successes are regularly recognized at prestigious industry awards. We currently have such awards as:
Also, in 2025, two Boomerang YouTube channels exceeded 100,000 subscribers and received the YouTube Silver Play Button.
In addition, we’ve secured 9 nominations across the SBC Awards 2025 and SBC Affiliate Leaders Awards, while also being shortlisted in 2 categories at the EGR Operator Awards 2025. All of this has been made possible, largely thanks to you, our dear partners.
Celebrating this milestone, we remind you that 4 years is just the beginning. We have big goals, and we will be happy to achieve them together with our partners.
Our CMO, Anton Eshtokin, says:
“A year ago, I had the privilege of joining one of the most ambitious and unique companies in this niche, and I am delighted to contribute to its growth and help shape its recognizable image. The accumulated expertise, cutting-edge approaches and technologies, and genuine passion for the work ensure the Boomerang Partners’ notable development. 4 years is a wonderful milestone, symbolizing stability and opening up great global prospects.”
To our partners, old and new: We invite you to be part of this journey. Set bold goals. Aim higher. With Boomerang Partners, the future is limitless.
Here’s to the next chapter – together.
We’ve grown our portfolio up to 18+ brands and entered 40+ regulated markets. Our network now includes 3,000+ affiliate partners, with a 120% surge in partner growth in 2024-2025 alone.
Launched in 2024, the Golden Boomerang Awards have grown into a premier industry event. In 2025, 400+ teams competed (up from 226 in Year 1), with the ceremony held at San Siro Stadium. We’ve created a platform for affiliates worldwide to showcase their expertise and gain global recognition.
In 2025, we won ‘Unique Gaming Company of the Year’ at the International Gaming Awards and saw Kristina Shkredova (our affiliate team lead) named Best Affiliate Manager AskGamblers. We’re also nominated for 9 SBC Awards 2025 and SBC Affiliate Leaders Awards 2025, and shortlisted in 2 EGR Operator Awards 2025 categories.
